👀 Sneaker of the Week: Air Jordan 40 “The Classic”

🔥 The Weekly Lace-Up: Levi’s upcoming Nike Air Max 95 collection, Cecilie Bahnsen’s next ASICS drop, and Stranger Things’ new (and last?) Nike shoe

📸 Kick Flick: Book’s tosses first pitch in a Detroit Tigers-inspired Nike Blazer Low

Each week, we’ll select one standout pair, be it a classic, sleeper, new drop, or something with a story worth telling. Plus, Chase will give his verdict.

This week, we’ve tapped…

In this issue, we’ll be exploring the Air Jordan 40 “The Classic.”

After 40 years, Jordan Brand is set to debut the Jordan 40, the latest technological leap in the most iconic and longest-running signature sneaker series of all time.

The Air Jordan 40 delivers cutting-edge performance tech wrapped in a sleek, luxurious package. Up top, the silhouette features an opulent mix of premium materials, including plush leather along the side panels and buttery suede at the toe. Underfoot, it debuts a first for the Jordan line: a responsive ZoomX foam midsole paired with a full-length Zoom Strobel, offering next-level energy return and comfort.

Interestingly, branding on the shoe is minimal. A Jumpman logo appears on the tongue, and a Nike Air hit graces the heel—nothing more. This stripped-back approach suggests a considered, almost futuristic design ethos that values innovation and material quality over loud graphics or branding. Could this be the next wave in shoe design?

The Jordan 40 “The Classic” drops on July 12th via Nike.com and at Jordan Brand locations. Retail is set for $205.

It’s hard to believe, but there are now 40—yes, 40—signature Air Jordan models, with the upcoming release of the Jordan 40 “The Classic” on July 12th.

Since the debut of the Air Jordan 1 back in 1985, the franchise has consistently set the bar for innovation in footwear design and performance. And now in 2025, with the Jordan 40, the line has once again pushed the boundaries of innovation, blending heritage design with cutting-edge performance tech for a new era of hoopers.

I love the Jordan 40. It’s contemporary. It’s forward-thinking. It looks like a high-end performance basketball shoe, but not in a cartoonish way. It doesn’t have ten thousand bells and whistles screaming for attention or making you feel self-conscious if you’re wearing it off the court.

The Jordan 40 is austere. And in 2025, when shoes like the Samba and Air Force 1, with their unfussy designs and straightforward appeal, are still dominating, that kind of restraint feels just right.

Nike SB continues to honor the early days of its legacy with the upcoming SB Dunk Low Pro B “Sequoia,” the latest in a growing lineup of Pro B colorways set to release in 2025.

Inspired by the original Nike Dunk Low Pro B, an important predecessor to the SB Dunk that debuted in 2002, this modern iteration stays true to its roots with a full suede upper, thick flat laces, and a white woven tongue label. While recent Pro B releases have flown under the radar, social media chatter suggests that the “Sequoia” colorway is starting to generate real buzz. Buy them now →

Looking for one of the summer’s most anticipated drops? Look no further than the Levi’s x Nike Air Max 95 “Denim.” Set to release on July 11th, the capsule collection contains three “Denim” colorways—“Black,” “Blue,” and “Ecru”— with Levi’s signature touches like raw edges and frayed denim across the Air Max 95’s iconic wavy side panels.

This new release by Levi’s and Nike marks the first time the legacy brands have teamed up since 2018’s highly-regarded Air Jordan 4 “Denim” collection—a pivotal moment that helped cement the Jordan 4’s place as one of the most beloved retro Jordans of all time.

Hype for the Levi’s x Air Max 95 is building fast, so expect these to move quickly once they drop. Buy them now →

It’s been three years since Stranger Things last aired, but the hit Netflix series returns this November for its long-awaited fifth and final season.

To mark the occasion, Stranger Things is linking up with Nike once again, this time for a special-edition Dunk that’s drenched in 1980s nostalgia.

The Stranger Things x Nike Dunk Low continues the duo’s theme of reworking classic Nike silhouettes from the ‘80s, staying true to the show’s era-specific setting. Previous projects have focused exclusively on models that could realistically appear on-screen, like the Cortez, Blazer, and Tailwind. With season five set in 1987, the Nike Dunk (originally released in 1985) is a fitting and era-authentic choice.

As of now, only one of the two upcoming Stranger Things x Nike Dunks has surfaced, courtesy of leaked photos via @yyt_snkrs. The revealed colorway—”Phantom/Midnight Navy/College Grey/Varsity Red/Lemon Drop/Dark Smoke Grey”—leans heavily into vintage aesthetics, with cracked leather uppers, pre-scuffed midsoles, and mirrored Nike logos on the tongue, collar, and heel tab.

Stay tuned for more details on the Stranger Things x Nike Dunk, set to release later this year.

Though neither brand has made an official announcement, the legendary Undefeated x Air Jordan 4 is reportedly set to return later this year. Originally released in 2005, Undefeated’s military-inspired take on Michael Jordan’s fourth signature shoe is considered one of the most iconic sneaker collaborations of all time. Now, nearly 20 years later, the coveted design is poised for a comeback.

In anticipation, Undefeated has launched a dedicated microsite spotlighting the olive-clad classic, hinting that an official release date announcement may be just around the corner.

In the meantime, the sneaker community continues to speculate about what the 2025 Undefeated x Jordan 4 will actually look like. As of now, two versions are expected: one will feature the OG “Nike Air” branding on the heel, while the other—rumored to be a Friends & Family-exclusive—will sport a Jumpman logo as a nod to the original 2005 release.

Whether you're aiming for the “Nike Air” pair, the Jumpman version, or both, one thing’s clear: the Undefeated x Jordan 4 is shaping up to be one of the biggest sneaker releases of 2025.

Devin Booker is the face of the Phoenix Suns, but he never misses a chance to rep his Michigan roots. The Grand Rapids native recently appeared at a Detroit Tigers game against division rivals the Minnesota Twins to throw out the ceremonial first pitch, and he did it in style. On his feet was a never-before-seen colorway of the Nike Blazer Low, outfitted in bold tiger stripes as a nod to the hometown team.

The shoe features other Tigers-centric details as well, including the club’s iconic “D” logo on the medial heel and navy-colored laces. A geometric pattern is etched into the rubber midsole, while Booker’s signature “Book” logo finishes things off on the heel tab.

This latest look adds to Booker’s growing catalog of Michigan-inspired kicks. Back in November 2023, he was spotted in an all-black Nike Book 1 dubbed the “Detroit Stomper,” also featuring the Tigers’ “D.” More recently, he unveiled a Nike Book 1 PE called “Son of Moss Point,” clad in all-over orange-and-black tiger stripes as a tribute to his high school mascot.

It’s unclear if Booker’s Tigers-themed Blazer will ever release, but his commitment to repping home—and pushing Nike Basketball forward—is unmistakable.

Devin Booker x Nike Blazer Low "Detroit Tigers”